College Bound Schools Brand

How can education entrepreneurs and reformers accelerate the spread of school designs that work well for low-income, minority and immigrant students? There's a demand-side problem: school authorizers such as school boards, mayors, and charter school authorizers don't know what they want schools to achieve. And there's a supply side problem: successful school operators face many constraints--knowledge, staffing, money--to spreading their models.

Our answer--still a concept--is to create a national brand that identifies high, but achievable results and rewards schools that achieve or strive for them.